Belgian born designer William De Lillo started his career working for reputable fine jewelry houses such as; Cartier, Harry Winston and Miriam Haskell. before branching out on his own with the help of Robert F. Clark (head designer for Miriam Haskell) forming William De Lillo Ltd. In New York City in 1968.
1968 was a significant time in modern day American History, the Vietnam War. The Vietnam War caused a cultural phenomenon and revolution where students took to the streets to protest war and social and sexual stereotypes. Dr. Martin Luther King’s assassination, The beatles psychedelic music, Woodstock, the birth of Gay Pride and the Stone Wall Riots ignited a fashion movement in New York City of gender bending (unisex). Long hair, layers of beads, flowing robes started appearing on men channeling a Parisian Bohemian look. Inspired by his surroundings, William DeLillo started designing gender bending jewelry for men in 1968, his first collection constructed out of heavy gold tone rhodium plated brass included twisted ropes, chokers, fringe and tassels.